I have been selected by the League of American Bicyclists as the 2009 League State Ambassador for California to help the League and all of us to protect the rights of cyclists. The first California State Ambassador in this new program from the League.
The Ambassador program was created to help the League increase awareness of its programs and initiatives in each state, to interface with state and local bicycling organizations, raise the profile of the League, increase membership, and to provide a resource for the League. State Ambassadors are appointed to an annual term, Jan.1 to Dec. 31.
The largest responsibility a State Ambassador has is to be a voice for the League on the state level. State Ambassadors are encouraged to speak at advocacy group gatherings, to give updates on the current initiatives of the League, and to be available to promote the benefits of League Membership at every opportunity.
Each State Ambassador receives training from the League including an overview of League programs, policies, and a list of specific goals and issues for each Ambassador. The League’s Washington staff is in monthly communication with Ambassadors to ensure that they are up to date on current issues.
However, State Ambassadors are not sanctioned representatives of the League, but will perform the League role as a resource for local organizations. The Ambassador program is not designed to usurp power from local advocacy groups. Rather, it is in place to help these organizations gain greater exposure by offering the League’s help to their issues and challenges.
League Ambassadors are to gather information from local organizations to share their successes with the League. As a national organization with a wide reach, the League can communicate these and help provide bicyclists in other states a roadmap for success.